In today's episode, Bart speaks with Benjamin Morgan and Jeff Angel from Centre for Crisis and Risk Communications (CCRC).
CCRC prepares organizations for their next crisis by: conducting vulnerability audits, writing and executing crisis communication plans, providing training (crisis and media) and strategic communication counsel.
Listen in to learn the rules of communication during a crisis, and how you can better connect with your stakeholders during this tough time.
Here are some moments from the conversation:
What does the Centre for Crisis & Risk Communications do? (2:25)
Did any of your clients prepare for this type of crisis? (3:14)
High stress needs different communication (9:49)
How should you communicate in crisis? (10:17)
How COVID-19 is different -- the drawn out nature of it (11:58)
Follow up with conviction about what needs to be done (14:07)
Common mistakes leaders make in crisis communication (19:07)
People can deal with tragedy and adversity better than uncertainty- 21:03)
Doug Ford's communication on COVID-19 (21:46)
Should the leader of the org be the chief spokesperson? (23:40)
Enough with the daily press conferences (24:20)
Be sure to add value in your communications (26:40)
"Stay in your laneway" 26:58)
Don't share for the sake of it (27:32)
Authentic communication (28:02)
