Why Every Leader Today Must Be A Storyteller

By: The Inspire Podcast

In a data-driven economy, it can sometimes be tough to cut through the statistics and generate genuine connections with our audiences.

In this episode, we hear from Margo Gouley on how you can create better audience engagement by integrating Storytelling into your everyday interactions. With real world examples and concrete tips, this episode is a must listen for anyone seeking to have a lasting impact during their next communication opportunity.

 

Show Notes:

02:15 - The Power of Storytelling

4:30 - Storytelling vs. Data

6:00 - Building Authentic Connections

8:10 - How Stories Drive Engagement

10:45 - Storytelling Framework

12:50 - Overcoming Barriers to Storytelling

15:20 - Structuring Your Story

18:30 - Personal Stories in Leadership

21:00 - The Role of Vulnerability

23:45 - Storytelling in Crisis Communications

26:00 - Aligning Stories with Organizational Values

28:10 - Storytelling as a Leadership Skill

30:20 - Examples from the Field

32:45 - Call to Action for Leaders

34:10 - Margo’s Final Thoughts

36:30 - Closing Remarks